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Multi-City Scion Motivatour Program Helps Entrepreneurs Reach Next Level

Multi-City Scion Motivatour Program Helps Entrepreneurs Reach Next Level

April 13, 2015
TORRANCE, Calif. (April 13, 2015) – With Scion’s help, young entrepreneurs are moving from the “hot seat” to the front seat and driving their businesses forward. Industry trendsetters including fashion designer Christian Siriano, Charles Adler, co-founder of Kickstarter, and Candace Nelson, founder of Sprinkles Cupcakes (among others), recently listened to business pitches inside a Scion xB and helped Scion select which entrepreneurs to support with funding, mentorship or a vehicle.
Sports Sedan that Shouts Success

Sports Sedan that Shouts Success

March 31, 2015
Five Doors, a Hatch and Room for Adventure:

Five Doors, a Hatch and Room for Adventure:

March 31, 2015

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Scion’s Dual Vehicle Launch Opens Striking Options for Younger Drivers

Scion’s Dual Vehicle Launch Opens Striking Options for Younger Drivers

March 31, 2015
NEW YORK – March 31, 2015 – In one thrilling act, two new Scion vehicles owned the stage on the eve of the New York International Auto Show. The all-new Scion iM made its debut for hundreds gathered at ArtBeam gallery. The iM offers young buyers a fun-to-drive, high-style, high-content, high-MPG rated hatchback for a whole lot less than they’d expect. Sharing the spotlight was the all-new Scion iA. It’s Scion’s first-ever sedan, remarkably sporty and very affordable. Both vehicles will arrive in dealerships this September.... more

2015 New York International Auto Show - 2016 Scion iA and iM Reveals - Doug Murtha

2015 New York International Auto Show - 2016 Scion iA and iM Reveals - Doug Murtha

March 31, 2015
Doug Murtha, Group Vice President of Scion Division reveals the 2016 Scion iM hatchback and iA sedan at the 2015 New York International Auto Show on Tuesday, March 31, 2015. ... more

Toyota Motor Sales Reports 4.9 Percent March Increase

Toyota Motor Sales Reports 4.9 Percent March Increase

April 01, 2015
TORRANCE, Calif. (April 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported March 2015 sales of 225,959, an increase of 4.9 percent from March 2014 on a volume basis. With one less selling day in March 2015 compared to March 2014, sales were up 9.1 percent on a daily selling rate (DSR) basis. ... more

Scion to Show Evolution of Youth-Oriented Brand in Display at 2015 New York Auto Show

Scion to Show Evolution of Youth-Oriented Brand in Display at 2015 New York Auto Show

March 27, 2015
NEW YORK (March 27, 2015) – Bright lights, big city, tremendous new products. At this year’s New York International Auto Show, visitors will see the evolution of Scion through two new models on display for the first time – iM and iA. Revealed to the world in New York, these two vehicles appeal to a savvy generation of young, urban drivers who have unique perspectives and needs.... more

Scion’s Double-Take at New York International Auto Show

Scion’s Double-Take at New York International Auto Show

March 18, 2015
TORRANCE, Calif., March 18, 2015 – One look at Scion won’t be enough for guests attending the New York International Auto Show.  It will take two looks (or more) to see the World Debuts from Scion. Both the Scion iM and the newly named Scion iA will be revealed on the eve of the show, March 31, 2015.... more

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2015 Scion Momentum - 2016 Scion iM and iA Reveal

Scion Group Vice President Doug Murtha reveals the Scion iM and iA at the Scion Momentum event in New York on March 31, 2015.
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Meet Steve. The Dummy.

Introducing Steve, a world class dummy for testing pre-collision systems like Toyota Safety Sense and Lexus Safety System+.  Developed by the Toyota Collaborative Safety Research Center.
 

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2015 Scion Momentum - 2016 Scion iM and iA Reveal 002
2015 Scion Momentum - 2016 Scion iM and iA Reveal 003
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2015 NYIAS - 2016 Scion iM 002
2015 NYIAS - 2016 Scion iM 008
2015 Scion Momentum - 2016 Scion iM and iA Reveal 002

2015 Scion Momentum - 2016 Scion iM and iA Reveal 002

Scion Group Vice President Doug Murtha reveals the Scion iM and iA at the Scion Momentum event in New York on March 31, 2015. Photo: Joe Polimeni
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2015 Scion Momentum - 2016 Scion iM and iA Reveal 003

2015 Scion Momentum - 2016 Scion iM and iA Reveal 003

Scion Group Vice President Doug Murtha reveals the Scion iM and iA at the Scion Momentum event in New York on March 31, 2015. Photo: Joe Polimeni

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Scion AV www.scionav.com
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